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American campaign slogan

Trump'south "Make America Groovy Once again!" sign used during his 2016 presidential campaign earlier Trump selected Mike Pence as his vice presidential running mate

"Make America Bully Once more" or MAGA ()[a] is a entrada slogan used in American politics popularized by Donald Trump in his successful 2016 presidential campaign. Ronald Reagan used the similar slogan "Let'due south Make America Dandy Once again" in his successful 1980 presidential entrada. Neb Clinton likewise used the phrase in speeches during his successful 1992 presidential entrada and used information technology again in a radio commercial aired for his married woman Hillary Clinton's unsuccessful 2008 presidential primary campaign. Douglas Schoen has called Trump'south use of the phrase "probably the most resonant campaign slogan in recent history", citing majorities of Americans who believed that the land was in decline.[two] [iii]

The slogan became a pop culture phenomenon, seeing widespread use and spawning numerous variants in the arts, entertainment and politics, being used past those who support and oppose the presidency of Donald Trump.

Since its popularization in the 2010s, the slogan is considered a loaded phrase. Multiple analytic journalists, scholars, and commentators link information technology to racism in the U.s., regarding it equally canis familiaris-whistle politics and coded language.[iv] [five] [vi] [7] The slogan was also at the center of 2 events originally reported inaccurately in virtually media outlets, the Jussie Smollett hate criminal offence hoax and the January 2019 Lincoln Memorial confrontation.[eight] [ix] [ten] [xi]

Use before Donald Trump [edit]

Alexander Wiley [edit]

The phrase was first used by Republican senator Alexander Wiley in a speech at the third session of the 76th U.s.a. Congress in anticipation of the 1940 United States presidential election: "What is the mode? Here is America. There are 130,000,000 of us. America needs a leader who tin coordinate labor, uppercase, and management; who can give the human being of enterprise encouragement, who tin requite them the spirit which will beget vision. That will make America great again."[12]

Barry Goldwater [edit]

The slogan was establish in some advertising associated with Barry Goldwater'southward unsuccessful 1964 presidential entrada.[13]

Ronald Reagan [edit]

"Permit's make America smashing again" was famously used in Ronald Reagan'south 1980 presidential campaign. At the time the United States was suffering from a worsening economy at dwelling house marked by stagflation and Reagan, using the country's economic distress as a springboard for his campaign, used the slogan to stir a sense of patriotism among the electorate.[14] [15] [16] [17] Inside his acceptance speech at the 1980 Republican National Convention, Reagan said, "For those without job opportunities, we'll stimulate new opportunities, specially in the inner cities where they live. For those who've abandoned hope, we'll restore promise and we'll welcome them into a great national crusade to make America slap-up again."[xviii] [xix]

Beak Clinton [edit]

The phrase was also used in speeches[20] past Beak Clinton during his 1992 presidential campaign.[21] Clinton also used the phrase in a radio commercial aired for Hillary Clinton'southward 2008 presidential primary entrada.[22]

During the 2016 balloter entrada, Clinton suggested that Trump's version, used as a entrada rallying weep, was a message to white Southerners that Trump was promising to "give you an economy yous had l years agone, and... move you back up on the social totem pole and other people down."[23]

Christine O'Donnell [edit]

Christine O'Donnell'due south book about her unsuccessful 2010 bid as the Republican nominee for a United states Senate seat in Delaware was published past St. Martin'south Press on Baronial 16, 2011, as Troublemaker: Let'southward Practice What It Takes to Make America Great Again.[24]

Utilise past Donald Trump [edit]

Donald Trump wearing a "Brand America Smashing Again" cap during his 2016 presidential campaign

In December 2011, Trump made a statement in which he said he was unwilling to dominion out running as a presidential candidate in the time to come, explaining "I must get out all of my options open up considering, above all else, nosotros must brand America corking again."[25] Likewise in December 2011, he published a book using every bit a subtitle the similar phrase "Making America #1 Again" – which in a 2015 reissue was changed to "Make America Not bad Again!"[26]

Trump popularized the slogan "Make America Not bad Again" by stitching it onto his widely distributed cap

On January 1, 2012, a group of Trump supporters filed paperwork with the Texas Secretary of Land'south office to create the "Make America Great Again Party", which would accept allowed Trump to be that party's nominee if he had decided to go a third-political party candidate in the 2012 presidential ballot.[27] Trump himself began using the slogan formally on November 7, 2012, the 24-hour interval after Barack Obama won his reelection against Mitt Romney. Past his own account, Trump first considered "Nosotros Will Make America Cracking", but did not experience like it had the right "ring" to it. "Brand America Corking" was his adjacent slogan thought, but upon further reflection, he felt that information technology was a slight to America because it implied that America was never great. Afterward selecting "Brand America Peachy Again", Trump immediately had an chaser register it. (Trump later said he was unaware of Reagan's use in 1980 until 2015, just noted that "he didn't trademark it.")[28] On November 12 he signed an application with the U.s.a. Patent and Trademark Function requesting exclusive rights to employ the slogan for political purposes. Information technology was registered as a service mark on July xiv, 2015, after Trump formally began his 2016 presidential entrada and demonstrated that he was using the slogan for the purpose stated on the application.[29] [28] [xxx] Trump used the slogan in public equally early as August 2013, in an interview with Jonathan Karl.[31]

Banner displaying "Vote To Make America Not bad Again" on a roadside in California shortly after the November 2016 election

Trump wearing a "Go on America Groovy" hat in Dec 2019

During the 2016 campaign, Trump often used the slogan, especially by wearing hats emblazoned with the phrase in white messages, which soon became popular among his supporters.[32] The slogan was so of import to the campaign that at i point it spent more than on making the hats – sold for $25 each on its website – than on polling, consultants, or goggle box commercials. Millions were sold, and Trump estimated that counterfeit versions outnumbered the existent lid 10 to one. "...but it was a slogan, and every time somebody buys ane, that's an advertizement."[28]

Following Trump's election, the website of his presidential transition was established at greatagain.gov.[33] Trump said in 2017 and 2018 that the slogan of his 2020 reelection campaign would be "Keep America Swell" and he sought to trademark it.[28] [34] However, Trump's 2020 entrada continued to use the "Brand America Great Once again" slogan.[35] Trump'southward vice president, Mike Pence, used the phrase "make America great again, over again" in his 2020 Republican National Convention speech, garnering ridicule and comparisons to the catchphrase "once more-again" from Teletubbies.[36] [37] In belatedly 2021, this phrase became the name of a pro-Trump Super-PAC, which was too mocked.[38]

A 2020 executive order, titled "Promoting Beautiful Federal Civic Compages," was nicknamed "Brand Federal Buildings Cute Over again" by proponents and the press.[39] [40] [41]

Less than a week afterward Trump left office, he spoke to advisors about possibly establishing a third party, which he suggested might be named either the "Patriot Party" or "Make America Keen Again Party". In his first few days out of role, he also supported Arizona country party chairwoman Kelli Ward, who besides called for the creation of a "MAGA Party". In tardily January 2021, the sometime president viewed the proposed MAGA Party as leverage to foreclose Republican senators from voting to convict him during the Senate impeachment trial, and to field challengers to Republicans who voted for his impeachment in the Firm.[42] [43]

[edit]

Donald Trump took the campaign slogan to social media (primarily to Twitter), using the hashtags #makeamericagreatagain and its acronym #maga. In response to criticism regarding his frequent and untraditional usage of social media, Trump dedicated himself by tweeting "My use of social media is not Presidential – it's Mod DAY PRESIDENTIAL. Brand America Great Again!" on July 1, 2017.[44]

In the first half of 2017, Trump repeated his slogan on Twitter 33 times.[45] In an article for Bloomberg News, Marking Whitehouse noted "A regression analysis suggests the phrase adds (very roughly) 51,000 to a postal service's retweet-and-favorite count, which is of import given that the average Trump tweet attracts a total of 107,000."[45]

Trump attributed his victory (in part) to social media when he said "I won the 2016 election with interviews, speeches, and social media."[46] According to RiteTag,[47] the estimated hourly statistics for #maga on Twitter alone include: 1,304 unique tweets, 5,820,000 hashtag exposure, and 3,424 retweets with 14% of #maga tweets including images, 55% including links, and 51% including mentions.[47]

Donald Trump set up his Twitter account in March 2009. His follower-count increased significantly following the announcement (June 16, 2015) of his intention to run for president in the 2016 presidential election, with particularly notable spikes occurring subsequently his securing the Republican Party nomination (May 3, 2016) and later on winning the presidency.[48]

Accusations of racism [edit]

Regarding its use since 2015, it is considered a loaded phrase. Marissa Melton, a Vocalization of America journalist, among others,[5] [half-dozen] explained how information technology is a loaded phrase because it "doesn't just entreatment to people who hear it as racist coded language, just likewise to those who have felt a loss of condition as other groups have get more than empowered."[4] As Sarah Churchwell explains, the slogan now resonates as America First did in the early 1940s, with the idea "that the true version of America is the America that looks like me, the American fantasy I imagine existed earlier it was diluted with other races and other people."[49]

Writing stance for the Los Angeles Times, Robin Abcarian wrote that "[w]earing a 'Brand America Great Once more' lid is not necessarily an overt expression of racism. Only if you habiliment one, it'due south a pretty skillful indication that you share, admire or capeesh President Trump's racist views about Mexicans, Muslims and edge walls."[6] The Detroit Gratis Press and the Los Angeles Times reported how several of their readers rejected this characterization and did not believe the slogan or MAGA hats are show of racism, seeing them more in patriotic or American nationalist terms.[l] [51] Nicholas Goldberg described the slogan as "fabled", writing: "It was vague enough to appeal to optimists by and large, while leaving enough of room for bitter and resentful voters to conclude that we were finally going back to the days when they ran the world."[52] Polling has shown that virtually ten per centum of black voters identified every bit Trump supporters,[53] [ non-primary source needed ] while well-nigh thirty percent of Hispanic voters identified every bit Trump supporters.[54] [ better source needed ]

Australian political commentator and former Liberal party leader John Hewson writes in January 2018 that he believes the recent global movements against traditional politics and politicians are based on racism and prejudice. He comments: "In that location should be trivial doubt about US President Donald Trump's views on race, despite his occasional 'denials', assertions of 'fake news', and/or his semantic distinctions. His election entrada theme was effectively a promise to 'Brand America Great Again; America Start and But' and—nod, nod, flash, wink—to Make America White Once again."[55]

Use by others [edit]

In politics [edit]

Political commentator and writer Peter Beinart published a 2006 book titled The Proficient Fight: Why Liberals – and Simply Liberals – Can Win the War on Terror and Make America Great Again [56] drawing on the philosophy of theologian Reinhold Niebuhr after the Invasion of Republic of iraq and early years of the War on Terror. In 2011, Christine O'Donnell published a book most her Republican Senate campaign in the 2010 Delaware special ballot titled Troublemaker: Permit's Do What It Takes To Make America Cracking Over again.[57]

Later on Donald Trump popularized the use of the phrase, the phrase and modifications of information technology were widely used in reference both to his election campaign and to his politics. Trump's master opponents, Ted Cruz and Scott Walker, began using "Brand America Great Again" in speeches, inciting Trump to send stop-and-desist letters to them.[28] Cruz later sold hats featuring, "Brand Trump Debate Again", in response to Trump's boycotting the Iowa January 28, 2016, debate.[58] The phrase has also been parodied in political statements, such as "Make America Mexico Over again", a critique of Trump's immigration policies regarding the U.Southward.–Mexico edge.[59] [60]

During remarks at the White House on May iv, 2022, President Biden referred to one-time President Trump's "Make America Great Once again" movement, maxim, "This MAGA crowd is actually the nigh extreme political organization that's existed in American history, in recent American history."[61]

Use by political rivals [edit]

New York Governor Andrew Cuomo said America "was never that great" during a September 2018 bill signing.[62] [63] Former US Attorney General Eric Holder questioned the slogan in a March 2019 interview on MSNBC, request: "Exactly when did you call back America was peachy?"[64] [65] During John McCain's memorial service on September 1, 2018, his daughter Meghan stated: "The America of John McCain has no need to be made great again considering America was always great."[66] Trump afterwards tweeted "Brand AMERICA Slap-up Again!" later that day.[67]

Use by hate groups [edit]

A 2018 study using text mining and semantic network analytics of Twitter text and hashtags networks found that the "#MakeAmericaGreatAgain" and "#MAGA" hashtags were commonly used by white supremacist and white nationalist users, and had been used equally "an organizing discursive space" for far-correct extremists globally.[68] Other permutations include "Make America White Once again"[69] and the nonsense phrase "GAWA."

Other countries [edit]

In June 2017, Emmanuel Macron, President of France, rebuked Trump over withdrawing from the Paris Agreement. The final sentence of the speech delivered by him was "make our planet great over again."[70]

During his entrada for the 2019 Indonesian presidential election in Oct 2018, former opposition leader Prabowo Subianto used the phrase "make Indonesia slap-up again", though he denied having copied Trump.[71]

During the Swedish European Parliament election in May 2019, the Swedish Christian Democratic Party used the slogan "Make European union Lagom Again".[72] [73]

February 2019 Fridays for Hereafter protest in Berlin with the line "Make Earth Greta Again"

Members of the Fridays for Futurity Motion take often used slogans similar "Make Earth Greta Once more", referring to activist Greta Thunberg.[74] In 2019, Grant Armour and Milene Larsson co-directed a documentary film named Brand the World Greta Again.[75]

The Castilian right political party Vocalisation used as slogan "Hacer a España grande otra vez", or "Make Spain Groovy Again".[76] [77]

In popular culture [edit]

Rap-rock supergroup Prophets of Rage displaying a "Brand America Rage Again" stage backdrop reminiscent of the "Make America Great Again" catchphrase equally it appears on a MAGA hat

The phrase and its variants are widely used and parodied in media.

Adult entertainment [edit]

  • Adult film star Stormy Daniels, who allegedly had an thing with President Trump, took role in a "Make America Horny Again" strip club tour. The bout followed Trump's initial 2016 campaign trail and part of the revenue was donated to Planned Parenthood.[78]

Advertizing [edit]

  • A Dunk-a-roos marketing campaign used the slogan "Make America Douse Again".[79]

Artwork [edit]

  • Make Everything Great Again was a street art landscape by artist Mindaugas Bonanu in Vilnius, Republic of lithuania.[lxxx] [81]

Comedy [edit]

  • Comedian David Cross's 2016 stand-upwards tour was titled "Making America Neat Once again".[82]

Conventions and events [edit]

  • In 2016, two Dragon Con cosplayers claiming an association with Adult Swim and Cartoon Network, and dressed as the World Trade Middle during the September 11 attacks, wore "Make FishCenter Peachy Again" hats.[83] [84] [85]

Mode [edit]

  • Fashion Designer Andre Soriano used the "Make America Great Over again" Official presidential campaign Flag to design a MAGA Gown for celebrities in Hollywood to wear on Cherry Carpeting eastward.g. 2017 Grammy Awards.[86]

Films [edit]

  • In Hot Fuzz (2007), Inspector Frank Butterman says "Make Sandford Great Again" to Sergeant Nicholas Affections.[87]
  • In Holmes & Watson (2018), Sherlock Holmes wears a "Brand England Great Over again" fez chapeau in one scene.[88]
  • The Syfy moving picture Sharknado 5: Global Swarming (2017) was released with the tagline "Make America Bait Again".[89]
  • The tagline for The Purge: Ballot Yr (2016) is "Go along America Nifty" (a phrase Trump would later use as his 2020 campaign slogan); one of the TV spots for the film featured Americans who explained why they back up the Purge, with 1 stating he does so "to keep my land [America] great".[ninety] The next moving-picture show in the franchise, The Start Purge, was subsequently advertised with a affiche featuring its title stylized on a MAGA hat.[91]
  • The graphic symbol Paul in Da 5 Bloods is an gorging Trump supporter and sports a MAGA lid throughout the moving picture.[92]

Games [edit]

  • In Assassin'due south Creed Odyssey (2018), Cleon says "Make Athens Cracking Again" during his campaign confronting Pericles.
  • In the video game Mortal Kombat 11 (2019), Shao Kahn urges Mortal Kombat11 newcomer Kollector to "make Outworld great over again".
  • The video game Wolfenstein: The New Colossus (2017) used "Make America Nazi-Free Again" in its marketing entrada.[93]
  • In Metal Gear Rising: Revengeance (2013), Senator Steven Armstrong uses the phrase "Make America Dandy Again" during his speech while contesting Raiden.[94]
  • In Hitman 2 (2018 video game), an elusive targed named Vincente Murillo is shown doing a broadcast under the slogan Haz que Republic of colombia sea grande otra vez .[95]

Music [edit]

  • Fall Out Boy released a remix of their anthology American Beauty/American Psycho titled Brand America Psycho Again.[96]
  • Rapper Kevin Gates released a song in 2018 called M.A.T.A, pregnant Brand America Trap Again.[97]
  • Make America Stone Again was a rock concert tour.[98]
  • Rap rock supergroup Prophets of Rage, consisting of members of Rage Confronting the Car, Public Enemy and Cypress Hill, called their 2017 nationwide bout the "Make America Rage Again Bout", using a phase backdrop reminiscent of a MAGA hat.
  • UK musician and writer James Kennedy released a rock protest album in 2020 called 'Make Acrimony Bang-up Again'[99]
  • Snoop Dogg released a vocal titled "Make America Crip Again".[100]
  • Frank Turner released a song called "Make America Great Over again" on his album Be More Kind (2018).
  • Singer Joy Villa produced a unmarried "Brand America Bully Again" a few months after appearing at the 2017 Grammy Awards in a 'MAGA' clothes.[101]
  • Rapper Lil Wayne wore a hat proverb Make America Skate again in Risk the Rapper's video No Problem
  • Hip Hop Producer Zaytoven released an album titled Make America Trap Once more (2019), with encompass art inspired by the Barack Obama "Hope" poster.[102]
  • Russian activists and artists Pussy Anarchism released a song titled Make America Great Once more.[103]
  • Metal band Thy Fine art Is Murder released a song called "Make America Hate Again" on their album Human being Target (2019). They besides sell a lid with the slogan "Make Deathcore Not bad Again".

Sports [edit]

  • So-Washington Nationals baseball outfielder Bryce Harper wore a lid saying "Make Baseball game Fun Once again" during a postgame interview in 2016.

Books and Publications [edit]

  • Author Octavia E. Butler used "Make America Bang-up Over again" as the presidential campaign slogan for a character, Andrew Steele Jarret, in her 1998 dystopian novel, Parable of the Talents.[104] Jarret is described equally "a demagogue, a rabble-rouser, and a hypocrite [who] pulled religion and government together and cemented the link with money from rich businessmen".[105]
  • Author Andre Louis wrote and published "Brand America Engagement Over again",[106] a satirical book on dating and relationships.

Television [edit]

  • John Oliver spoofed the slogan on his show Last Week Tonight with John Oliver in a segment dedicated to Trump, urging viewers to "Brand Donald Drumpf Again", in reference to the original ancestral proper name of the Trump family unit.[107] [108] The segment broke HBO viewership records, garnering 85 1000000 views.[108]
  • In the Southward Park episode "Where My Country Gone?" (2015), supporters of Mr. Garrison, who runs a campaign that is a parody of Trump'southward, are seen holding signs bearing the slogan.[109]
  • In the Star Trek: Discovery episode "What's Past Is Prologue" (2018), Gabriel Lorca vows to "make the Empire glorious once again", a line that was compared to Trump by many reviewers.[110] [111] [112] [113]

Notes [edit]

  1. ^ Pronunciation used by Trump.[1]

References [edit]

  1. ^ The Telegraph (May 30, 2020). Donald Trump: 'MAGA loves the blackness people' responding to race protests (YouTube video). Event occurs at 0:00.
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  5. ^ a b Shamus, Kristen Jordan (January 24, 2019). "MAGA hats: Trump entrada swag or symbols of hate?". Detroit Free Press . Retrieved October 25, 2020.
  6. ^ a b c Abcarian, Robin (February 5, 2019). "MAGA hats and blackface are different forms of expression, just they share a sure unfortunate Deoxyribonucleic acid". Los Angeles Times . Retrieved October 25, 2020.
  7. ^ Rebecca Solnit (2018). Telephone call Them by Their Truthful Names: American Crises (and Essays). Haymarket Books. Trump's slogan, 'Make America cracking once more', seemed to invoke a return to a Never Never Country of white male supremacy, where coal was an awesome fuel, blue-color manufacturing jobs were what they had been in 1956, women belong in the abode, and the needs of white men were paramount.
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External links [edit]

  • Reagan at the 1980 GOP convention

jameswich1968.blogspot.com

Source: https://en.wikipedia.org/wiki/Make_America_Great_Again

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